Bed Threads are the creators of breathable and trans-seasonal French Flax Linen Bedding.

Every linen shade is thoughtfully curated to seamlessly coalesce into a wide array of distinct styles. Our objective was to grant customers the capacity to effortlessly visualise their product bundles, no matter how uniquely they mixed and matched the products & colours.

Introducing our innovative 'Build Your Own Bundle' feature, a state-of-the-art 3D visualiser. With this tool, customers can effortlessly choose colours, sizing & add extras like sheets, pillows, and throws, previewing the selections in real time.

Enhancing revenue and customer engagement.

Since the launch of the 3D Build Your Own Bedding Bundle feature, the project has not only significantly boosted revenue but also delivered hours of enjoyment to customers. Bed Threads has maintained its ongoing collaboration with Glasshouse Digital to add new products to the builder.

"Thanks for all your hard work. The 3D Bundle looks amazing and we couldn’t be happier."